Engineering

Sanity CMS Development

Structured content systems, custom editorial studios, and visual editing workflows built around the way your team actually publishes.

Phase
4-step engagement
Hypercare
30 days included
Cadence
Weekly demos

Trusted by teams shipping at scale

Drybar
Cuisinart
Conair
Revlon
Belkin
Beautiful
CruxGG
Joshua Tree Coffee
Mary's Gone Crackers
AMI Clubwear
Revitalash
Soil3
Capabilities

What we deliver

Every Sanity CMS Development engagement bundles these capabilities by default. We tune the depth of each to fit your scope.

01 / 06

Content modeling and schema architecture

Included
02 / 06

Custom Sanity Studio workspaces and inputs

Included
03 / 06

Presentation and visual editing setup

Included
04 / 06

GROQ queries and typed content clients

Included
05 / 06

Content migration and asset pipelines

Included
06 / 06

Multi-brand, multi-market, and localization systems

Included
Engagement

How we build Sanity CMS Development

A repeatable four-phase engagement. Same rigor every time, scoped to the work in front of us.

Phase 01
Week 1-2

Discover

We map the current state, surface constraints, and lock the scope before any code is written. You leave the phase with a written success definition.

  • Audit document
  • Success criteria
  • Risk register
Phase 02
Week 2-3

Architect

We pick the stack, design the data model, and prove the riskiest path first. Architecture decisions are reviewed with your team before build starts.

  • Architecture doc
  • Stack decision record
  • Spike on riskiest path
Phase 03
Week 3-10

Build

Iterative delivery in weekly increments. You see working software every Friday, can redirect priorities each Monday, and never wait six weeks for a demo.

  • Weekly demo cadence
  • Production-ready code
  • CI/CD + tests
Phase 04
Week 10+

Operate

We ship with observability, hand off runbooks, and stay accountable post-launch. 30-day hypercare is included on every engagement.

  • Monitoring dashboards
  • Operational runbooks
  • 30-day hypercare
Deep dive

The full breakdown

Architecture, decisions, and the operational details behind every Sanity CMS Development engagement. Skim with the table of contents, or read straight through.

sanity-development.brief.md

Sanity Built Around Your Content Operations

Sanity works best when it is treated as a programmable content platform, not a generic admin panel. We model the relationships between products, campaigns, markets, authors, media, and reusable modules so the system remains understandable as your content library grows.

The result is a cleaner editor experience and a stable API contract for every channel consuming the content.

Content Modeling and Studio Design

We start with content and workflow discovery. Existing pages are decomposed into durable concepts instead of copied into a new set of templates. From there we define document types, objects, references, validation rules, permissions, and localization patterns.

Sanity Studio is then shaped around the editorial team:

  • Purpose-built navigation for each role or brand
  • Guided inputs with contextual help and validation
  • Document previews that match the live experience
  • Custom actions for review, approval, duplication, and release
  • Reusable structured content that avoids copy-and-paste drift

Visual Editing and Preview

Editors should be able to move between the rendered site and the content behind it without guessing. We connect Sanity's presentation workflow to your frontend, configure draft-aware queries, and add visual editing overlays where they improve authoring speed.

Preview environments remain isolated from production, while targeted revalidation makes approved changes visible quickly after publishing.

Migration Without Content Debt

A successful migration preserves more than body copy. We map URLs, metadata, relationships, assets, authorship, locale variants, and publication state. Automated validation catches missing references and malformed records before cutover.

Migration scripts are versioned and repeatable, making rehearsals and final delta imports predictable.

Commerce and Multi-Channel Content

We frequently pair Sanity with Shopify, Salesforce Commerce Cloud, BigCommerce, and custom product platforms. The commerce system remains the source of truth for inventory, price, and checkout, while Sanity manages editorial storytelling, landing pages, buying guides, and campaign content.

That separation gives marketers creative control without duplicating transactional data or weakening operational integrity.

End of brief
Get a proposal
Scope

Included in every engagement

scope_of_work.md
6 items
  1. 01

    Production-ready Sanity project and Studio

  2. 02

    Documented schemas and editorial workflows

  3. 03

    Preview, visual editing, and draft-mode integration

  4. 04

    Typed frontend query layer

  5. 05

    Migration scripts with validation reports

  6. 06

    Editor training and operating playbook

Stack

Technology

The tools and platforms we deploy on every Sanity CMS Development engagement.

stack.json
Commerce 2
Sanity StudioSanity Content Lake
Tooling 2
GROQPortable Text
Languages 1
TypeScript
Frameworks 5
ReactNext.jsNuxtVueAstro
Infrastructure 2
VercelCloudflare
Testing 1
Playwright
CI/CD 1
GitHub Actions
FAQ

Common questions

Everything you need to know before starting a project with us.

Sanity is a strong fit when content is deeply structured, editors need a tailored workspace, or the same content must power several channels. It is especially useful for teams that have outgrown rigid page templates and want the CMS to reflect their real publishing workflow.

Yes. We configure desk structure, custom inputs, document actions, validation, previews, dashboards, and role-aware workflows so editors see the tools and content relevant to their work.

Yes. We build repeatable extraction, transformation, asset upload, reference resolution, and validation pipelines for migrations from WordPress, Contentful, Webflow, legacy databases, and custom CMS platforms.

Yes. We can deliver Sanity as a standalone content platform or build the full frontend in Next.js, Nuxt, React, Vue, or Astro with preview, visual editing, caching, and revalidation wired end to end.

Ready to build Sanity CMS Development?

Tell us what you're working on. We'll map the architecture and ship it.

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